About Us
About Our Founder: China L’One
My name is China L’One, and I am the founder and Managing Director of We Run The World Female DJ Agency (WRTW).
Arriving in London & Early Resilience
Arriving in London at age 13 from Freetown, Sierra Leone (West Africa), my journey was shaped early on by resilience. As a teenager, I became a young carer for my now late mother, while helping her raise my younger brother—all while navigating school with dyslexia and a severe stammer.
Driven to turn challenges into purpose, I launched my first social enterprise as a teen, Raw Talent (funded by The Prince’s Trust and awarded by the RSA). To directly tackle my stammer and build my confidence, I joined Toastmasters International, where I’ve spent over two decades mastering public speaking.
From Vinyl Decks to Industry Transformation
After attending Italia Conti Theatre Arts School during high school, my life took a pivotal turn right after high school when I accidentally stepped behind the decks at a friend’s party. The crowd response was immediate, and I knew I had found my life’s calling. Driven by this new passion, I later earned my BA Degree in Media Art & Music Technology years down the line.
Back when I started playing on vinyl turntables, female DJs were heavily underrepresented across major corporate and luxury stages. In 2012, I founded We Run The World with a singular mission: to prove that female DJs belong on every major stage globally based on pure skill, talent, and crowd control.
Setting the Global Standard
Today, WRTW stands at the forefront of corporate, fashion, and international activations. Our work and commitment to creating sustainable employment for diverse female artists have been featured in Forbes and recognized directly by 10 Downing Street.
Fast forward from 2012, and while the industry landscape has evolved, our standard of excellence remains unshakeable. Thank you for being a part of this incredible journey.
